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Home Ex cathedra Quality beyond the label, by A. Chiavelli
Quality beyond the label, by A. Chiavelli PDF Print E-mail
Articoli - Ex cathedra
Written by Alessandra Chiavelli   
Monday, 19 September 2011 09:22

We'd like to explain how the products bearing the "Made in Madagascar" label are born, because we believe it is part of our social responsibility to provide our customers with the information they need to love and appreciate what they buy, and behind which is an important professional and personal contribution that has been handed down for thirty years now.

Everything starts with an internal process.

We design and prototype our garments in-house, and we control every stage of production: cutting, assembling, dyeing and finishing fabrics, seam details, the application of accessories, and ironing.

The fabrics are always Italian, except in cases of foreign excellence such as Japanese nylon. They are chosen internally through a delicate selection that can last months and leads to the development of more accurate color tones, studied for their perfect match.

Wool and cotton are often produced especially for us in an exclusive range of colors, and special textures are created to get the best results in terms of comfort and wearability.

Through a team of technicians, we personally coordinate and monitor the network of laboratories involved, each highly specialized and technologically advanced, with whom we develop semi-finished and finished products of excellence.

The component of international production, in addition to being perfectly integrated into our structure not only from a technical-qualitative point of view, but also in sharing the values of professionalism, transparency and ethics, allows us to maintain the flexibility necessary to respond to requests and timing of the market.

The value that we build for our consumers is the result of our attention to every detail of every stage of production.

Therefore, we would like our customers to be uninfluenced by the prejudices that a "Made in" label can instinctively generate, but that they take into account the real value that we create every day with our passion and love for our work.

 
 

 

by Alessandra Chiavelli

Marketing and Retail Director

Il Gufo

 

 

 

 

 

 
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